University Students' Perception of Onlyfans: An Exploratory Study on Knowledge, Consumption, and Attitudes

Abstract

This exploratory study examines university students’ perceptions of OnlyFans, a subscription-based content platform that has gained significant visibility in recent years. A sample of 160 university students participated in a structured survey that assessed their familiarity with the platform, consumption habits, moral attitudes, and social proximity to content creators. The results indicate that 93% of respondents are familiar with OnlyFans, 30% have purchased content, 70% do not consider its use to be morally objectionable, and 50% personally know someone who creates content on the platform. These findings suggest a substantial normalization of OnlyFans within the university context, warranting further examination of generational shifts regarding digitalized sex work, content monetization, and evolving attitudes toward the consumption of adult content among higher education students.